Here at SalesAhoy, when we discover a service or product we think
stands out from the crowd, can make real difference to your sales
and marketing effort, and is excellent value for money - we're pleased
to recommend it.
This newsletter is consistently good.
Easy to read, usually a good story and a fast way to reflect
on our sales approach and resolve to make changes. A wide range
of authors, so the message always feels fresh.
This often has questions posed from readers,
which makes it full of practical advice. The author, Shamus
Brown writes all the articles, so the content is always fresh
and unique. You'll find a complete archive of dozens of newsletter
back issues that you can read online at this site. Highly recommended.
ClickTracks displays website visitor behaviour
directly on the pages of your website. So that means you'll
see what prospects are responding to. If you are also responsible
for marketing or if you work closely with your marketing colleagues
-take a close look at this.
IndexTools Statistics is a leading ASP based
web traffic analysis solution designed to help you make important
decisions about your site. Monitor the traffic of your web site,
track online behavior, measure conversion ratio and profile
your visitors.
MyWorkTools.com is for the people who really
get the job done - the employees and managers on the front lines
making business happen everyday. Spreadsheets, boiler plates,
forms & templates for just about anything. This is an excellent
site for you if you don't like the feeling of staring at an
empty spreadsheet or document!
The leaders in sales proposals. If you'd rather
close the deal in person with a handshake then spend hours in
front of a computer trying to write a proposal this site is
for you.
GoToMyPC allows you to remotely access your computer
from any other Internet-connected computer in the world with
almost any operating system through a secure, private connection
- free trial available.
WebHost4Life is a reliable, low cost web site
hosting alternative. They will even allow you to build ecommerce
and database driven web sites - all from as little as $4.95
per month.
Constant Roving is an excellent email marketing
tool that allows you to build and manage your permission-based
email lists, create great looking HTML newsletters and promotions,
and track your results with extensive reporting features - starts
from $10 per month, free trial available.
Topica Email Publisher is the leading self-service
email newsletter publishing service. It's an easy and most affordable
way to publish professional, great-looking newsletters and marketing
campaigns that really bring results.
Every domain name, web site address, and email
address on the Internet requires Domain Name Service (DNS) to
make it work. easyDNS specializes in providing reliable DNS
service for all .com, .net, .org, and country-level Internet
domains and putting you in the driver's seat with powerful yet
easy-to-use domain management tools.
Neil Rackham's book is essential reading.
Practical and powerful ways to take your sales to the next
level. SPIN Selling is the result of extensive observation
and analysis of sales calls and unlike many books about "sales
techniques" is about how to help you and your customer
understand their own needs in order to buy. If you are selling
a complex or high value product, this book will help. It's
number on our list.
Another excellent resource if you are selling
to more than one person, or are handling complex sales. The
methodology is about sales strategy, but the book is very practical
with a step by step guide to follow.
Lots of common sense here! Jeffrey J. Fox has
created a short read, with simple messages about how to get
and keep customers. Perfect if you are just starting out in
sales.
Stephan Schiffman has written a number of excellent
training guides. This one covers how to reach decision-makers,
make appointments, and make your pitch. If you find the idea
of cold calling a little gruesome, this could give you the edge
you've been looking for!
Interested in getting the attention of the real
decision makers? Full of real life techniques, this book will
show you how to write powerful sales letters and what to say
on the phone call to get cut -through. It's a very motivating
read that will make you want to "get out there and sell!'
Visionary Selling shows you how to sell by aligning
your company and product with the broader vision of top management.
By identifying the common visions and common ideals you both
share, the senior decision maker is more likely to do business
with you.
If there are other resources you have come
to depend on that other SalesAhoy crew should know about, drop
us a line.
